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ArtLink is an art consulting firm, active predominantly within the international hospitality industry, alongside commercial and residential projects worldwide. == History == The company was conceived and launched by Tal Danai on April 23, 1996. Danai’s self professed mission was to “make quality young art Available, Accessible and Affordable”, and to help young artists support themselves by selling their work.〔Gfelle, Catherine, ArtLink”, “Visual Opinion”, Spring 1998〕 To achieve his goal Danai set out to develop a new market segment for young and emerging art within the international art market, and to re-introduce art as a cultural consumer’s product. The company's first step was to try and put together an international network of art schools that would provide the source and background for finding promising young artists. David Rhodes, President of the School of Visual Arts in New York City was the first to sign on to the new program. Many other institutions in dozens of countries followed suit and within a few years ArtLink had an operative network in over 150 art colleges, academies and universities in 44 countries. In January 1997 Danai pitched his venture to Sotheby's. The directors of Sotheby’s identified the promising cultural and commercial potential of the young venture and within 24 hours joined forces with the young company, providing expertise, support, worldwide venues and centuries-long credibility. ArtLink's international young art program was renamed ArtLink@Sotheby's International Young Art. The Sotheby’s recognition was a crucial milestone in ArtLink’s drive to develop what would later become the young and emerging art market. In January 1998 ArtLink held the first International Young Art auction at Sotheby's Tel Aviv. 137 works were offered by 45 artists from 10 countries, all unknown to the public prior to the exhibition preceding the sale and they were all sold in the course of a two-hour auction, at prices above their estimates.〔“ArtLink@Sotheby’sInternational Young Art” first Auction Catalogue 1998〕 ArtLink's search for promising artists around the world continued. Alongside those efforts the company invested heavily in working with the world’s largest public relations agencies, logistics companies and the world’s leading art dealers, promoting the “new product” and marketplace, while convincing dealers to avail their venues to young artists and the logistics company to creatively find ways of shipping low cost art globally. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「ArtLink (company)」の詳細全文を読む スポンサード リンク
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